Coming Soon

A new way to Grow

Turn monthly rent payments into a wealth-building habit. Round up your rent and grow the difference in low-cost, low-risk investments.

Coming Soon

Whale Grow

Turn monthly rent payments into a wealth-building habit. Round up your rent and grow the difference in low-cost, low-risk investments.

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THE WHY

Smart for renters, strategic for you

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Help renters secure their financial future

You’re not just providing a place to live—you’re giving renters a path to long-term financial growth.

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Turn perks into progress

Direct referral bonuses, lease renewal perks, and other incentives into a renter’s Grow account—demonstrate commitment to social impact within your community.

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Nail the "S" in Environmental, Social, and Governance

Provide a meaningful financial benefit, showcasing your commitment to social impact—at no cost to you.

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Image showing how resident's can round-up their rent for Whale Grow.

The simplest way to invest

Whale Grow rounds up your rent and invests automagically—no portfolio to manage, no decisions to make, just intelligent investing that works diligently in the background.

Grow toward something bigger

Whale Grow helps renters turn everyday rent payments into progress toward what matters most—whether it’s saving for a home, building an emergency fund, or working toward financial independence.

Whale Grow on iPhone.

The right way to build wealth

No risky bets—because simple investing has consistently outperformed complex investment schemes.